Create SMS Campaigns

To create a new SMS campaign:

1. Navigate to Left-hand Navigation: Owners & Pets » Marketing » Create a New SMS Campaign.
   
   
2. Click Create a New SMS Campaign.
   
   
   
   
3. From the campaign edit page, there are several fields that must be filled out. Please reference our article SMS Marketing Campaign Settings.
   
   

Important:  Our messaging provider, Twilio, enforces strict guidelines for SMS content. Twilio prohibits sending messages related to illegal substances, including terms like CBD, Cannabis, or Kratom. Messages containing prohibited words will be automatically censored with asterisks (*), both within your app and for the message recipient. Violating these guidelines may lead to the immediate blocking of all messages from your SMS number. Refer to Twilio's Acceptable Use Policy and Forbidden Message Categories for more details.

Important:  Only branded shortlinks are permitted to be included in marketing SMS. Shortlink generators such as bit.ly and tinyurl will be blocked by the SMS provider.

Related Resources

• SMS Marketing Campaigns Topic Outline
• Send an SMS Marketing Campaign How-To
• Duplicate an SMS Campaign How-To
• SMS Marketing Campaign Settings Reference