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SMS Marketing Campaign Settings
Field Name | Description | Helpful Hint |
Choose Groups |
When creating a new campaign, Groups determine what subset of customers will receive the campaign. If you select multiple groups and an owner falls into multiple groups, they will only receive the campaign once. |
For a full breakdown of the available campaign groups, check out this article: For instructions on how to create a custom group for a campaign, check out this article: |
Choose Reservations | Optionally select a specific reservation type to target for the campaign. | For example: Selecting the group Reservations in the Last 15 Days and selecting the Daycare reservation type will contact owners who have had daycare reservations in the last 15 days. |
Choose Locations | Select a specific location to target. | This is based on the owner's assigned home location on their profile. |
Campaign Name | This is the name of the campaign within your Gingr application and is not visible to customers. | |
Message |
Enter the message to be delivered to customers. Custom variables can be entered here that will automatically fill with the relevant information. See the top of the campaign edit page for a list of available variables. Marketing Campaigns are limited to 320 characters AFTER variables are pre-filled. If you are not using variables then you may enter up to 320 characters. If you are using variables and they will pre-fill with characters that exceed 320 characters total, you will receive an error upon scheduling to send. Shorten your message to accommodate for these variables. |
Emojis are not supported when using Gingr's SMS Marketing feature. If you use the {animal_name} variable and an owner has multiple pets, they will be separated by a comma by default. |
Upload Files | This section will only be available if you are subscribed to our All-in-One Multimedia MMS add-on. You can click here to upload or can drag and drop files. | Please see the section below for supported file types. |
Related Resources
- SMS Marketing Campaigns Topic Outline
- Create SMS Campaigns How-To
- Send an SMS Marketing Campaign How-To
- Duplicate an SMS Campaign How-To
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