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Summary
This article answers common questions about SMS marketing campaigns in Gingr. Select a question to see the answer.
If I select the All Owners recipient group, does that include owners with deactivated pets?
No. Only owner accounts with at least one active pet receive SMS campaigns.
How many marketing campaigns can I create at a time?
Keep only one active (unsent) campaign at a time.
What link does the {action_URL} variable generate automatically?
The {action_URL} variable adds a direct link to the owner's Communication Settings in the Customer Portal. Owners use that page to unsubscribe from communications from the facility.
Why can't I modify my recipient list of over 1,000 recipients?
You cannot change the recipient list of a marketing campaign with 1,000 recipients or more after the recipients are added to the campaign.
Can my customers respond to my SMS marketing campaign?
Yes, if the location is subscribed to the 2-Way SMS integration. For more information, see SMS.
- If the facility does not have 2-Way SMS, the customer gets this auto-response: "You responded to an automated text message and the business will not receive your response. Please contact the business directly to communicate with them about your pets and reservations."
How many characters are considered one segment?
One segment equals 160 characters. If your message is longer than 160 characters, you are charged for more than one segment.
- Marketing campaigns are limited to 320 characters after variables are filled in. If you do not use variables, you can enter up to 320 characters. If your variables fill in more than 320 characters in total, you get an error when you schedule the send. Shorten your message to make room for the variables.
Can I select which phone number my business sends SMS from?
No. Gingr sends SMS to your customers from a custom, toll-free number. You can find this number under Admin » System SMS.
- If you need a new toll-free number, or you recently opened a new business, see Verify Your Twilio Phone Number (How-To).
How can I manage which users can send SMS to my customers?
Set the permissions that let users in your app send SMS:
Go to Reports & More » Groups.
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Turn on the Can SMS Customers user permission for the user group. Users in that group can then send marketing SMS.
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If you have 2-Way SMS, turn on the Notification: Incoming SMS user permission for the group. Users then get in-app notifications for incoming text messages. This permission is on the Groups > Notifications tab.
Where can I view all SMS communications with a specific customer on their profile?
Use the owner's Communications tab. Go to the owner's profile and select the Communications tab. You can filter or sort the results to find what you need. For more information, see Owner Communications Tab.
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